Sacred values engage deontic rule processing, not utilitarian cost-benefit calculation

Evidence

We found instead that sacred values were associated with increased activity in the left temporoparietal junction (TPJ) and ventrolateral prefrontal cortex (VLPFC), regions previously associated with semantic rule retrieval. This suggests that sacred values affect behavior through the retrieval and processing of deontic rules and not through a utilitarian evaluation of costs and benefits. — Scott Atran and Jeremy Ginges, Sacred Values and Cultural Conflict, 89

Categorization

  • XREF: Neural grounding of the sacred-vs-instrumental distinction central to the reader’s backfire research. — connects to: Sacred values are measured by refusal to trade a preference for money — Hammad Sheikh and Jeremy Ginges and Alin Coman and Scott Atran, Religion, group threat and sacred values, 24; Material incentives for relinquishing sacred values backfire and harden resistance — Scott Atran and Jeremy Ginges, Sacred Values and Cultural Conflict, 48; Sacred values resist cost-benefit correction unlike ordinary preferences — Scott Atran, The Devoted Actor: Unconditional…, 4 (+9 more)

Broader Connections