Fairness evolved as a costly signal of impartiality to avoid third-party condemnation.

Evidence

People rank their allies, but do not want others to know that they rank their allies (DeScioli & Kurzban 2009). One possibility is that people do not want to be explicit about ranking others because they want to avoid negative reactions from those who receive a low rank. This leads to a possible explanation for why fairness may have evolved: as a way for people to signal to others that they are impartial, and thereby avoid being condemned by third parties for trying to demonstrate or initiate alliances based on preferential sharing. — Nicolas Baumard, A mutualistic approach to morality, 574

Categorization

  • XREF: Connects to the reader’s ongoing synthesis of Silencing by Sign and the Big God mechanism: this is the precise partner-choice signal that the fumi-e ritual is designed to destroy—if fairness is a signal of impartiality against preferential alliance-making, then forcing public apostasy dissolves that signal and reveals the ranking of allies. — connects to: Competitive signalling may drive moral conduct beyond mere fairness. — Nicolas Baumard, A mutualistic approach to morality: The…, 526; Moralistic punishment of defectors is itself a costly reputational signal. — Nicolas Baumard, A mutualistic approach to morality: The…, 532; Fairness rests on impartiality, not mutualistic cooperation. — Nicolas Baumard, A mutualistic approach to morality: The…, 563 (+3 more)
  • ADDENDUM: Directly extends the ‘On Sacrifice’ piece and the fumi-e analysis: the ritual coercion of public betrayal is exactly the mechanism for forcing the now-visible ranking of allies.

Broader Connections