Social modeling through electronic media accelerates behavior change beyond firsthand experience
Evidence
People acquire new styles of behavior and change preexisting ones via two basic modes of influence. Through firsthand experience of trial and error, they learn from the positive and negative effects of their actions. Constraints of time, resources, and mobility can impose severe limits on the situations and activities that humans can explore in their own lived environments to acquire new knowledge, competencies, and worldviews. The second mode of influence, which operates through the power of social modeling, bypasses the trial-and-error method and vastly expands the available information for self-development and change (Bandura, 1986). Revolutionary advances in electronic communications and the development of entertainment-education allow large-scale social and lifestyle changes to be modeled and rapidly diffused worldwide, enabling people to transcend the confines of their physical locations (Bandura, 2006a; Braithwaite, 1994). — Albert Bandura, Moral Disengagement, 2805
Categorization
- DEFINE: Establishes the social modeling mechanism that entertainment-education diffusion rests on
- corroborated: 2 independent passages support this claim — Albert Bandura, Moral Disengagement: How People Do Harm…, 2805
- XREF: connects to: Successful online content creators become instructional models for aspiring imitators — Alice E. Marwick, Status Update: Celebrity, Publicity,…, 40; Social modeling via serial dramas can drive large-scale behavior change; Social modeling through media can bypass trial-and-error limits and spread behavior change worldwide (+7 more)
- yield-rescued: below the book’s yield-target cutoff, included anyway for connecting to: Successful online content creators become instructional models for aspiring imitators — Alice E. Marwick, Status Update: Celebrity, Publicity,…, 40; Social modeling via serial dramas can drive large-scale behavior change; Social modeling through media can bypass trial-and-error limits and spread behavior change worldwide (+7 more)