Salient self-categories make people perceive themselves as interchangeable group exemplars.

Evidence

A subsequent extension of SIT is self-categorization theory (Turner 1985, Turner et al. 1987), which sheds light on the cognitive processes associated with people’s social identity. According to this theory, when a particular self-category becomes salient, people perceive themselves less as unique individuals and more as interchangeable exemplars of this category (depersonalization). As a result, their self-image increasingly resembles the public image of their ingroup (self-stereotyping). — Nurit Shnabel and Johannes Ullrich, Identity Needs in Intergroup Relations, 53

Categorization

  • DEFINE: Defines self-categorization theory, depersonalization, and self-stereotyping, and how these bridge social identity to victim/perpetrator needs beyond positive distinctiveness.
  • XREF: connects to: Subtle and even subliminal environmental primes shift people’s self-perceived traits. — Brandon Randolph-Seng, Darcy A. Reich, and Kenneth G. DeMarree, On the Nonconscious Antecedents of…, 11; Salient group membership replaces personal identity with a collective self; Common fate shifts self-categorisation from individuals to a group — John Drury, The role of social identity processes…, 49 (+2 more)

Broader Connections