Respectful responder communication builds shared identity that speeds emergency evacuation procedures.

Evidence

Williams, & Amlôt, 2015). Field survey, experimental visualisation, and quasi-experimental studies all showed that when responders’ communication was open, helpful, and respectful, this legitimised the responders’ actions and served to create shared social identification with responders themselves (cf. Stott, Adang, Livingstone, & Schreiber, 2008), as well as enhancing unity within the crowd around the norm of compliance with the procedure. The finding that these changed practices led to faster and more efficient decontamination in an emergency, where speed is of the essence, suggests that proactively creating shared social identity can help save lives. — John Drury, The role of social identity processes…, 160

Categorization

• SHARE: Worth sending to a colleague in emergency management/crisis communication: respectful, identity-building responder language measurably improves evacuation speed.
• corroborated: 5 independent passages support this claim — John Drury, The role of social identity processes…, 160
• XREF: connects to: Group membership framing boosts helping and reduces pushing in emergency simulations. — John Drury, The role of social identity processes…, 57; A shared identity can emerge within a crowd only after an emergency begins. — John Drury, The role of social identity processes…, 61; Emergency responders should deliberately cultivate shared identity with survivors. — John Drury, The role of social identity processes…, 157

Related

• Emergency responders should deliberately cultivate shared identity with survivors. (similarity 0.89)
• Group membership framing boosts helping and reduces pushing in emergency simulations. (similarity 0.83)
• A shared identity can emerge within a crowd only after an emergency begins. (similarity 0.82)
• Shared identity that enables crowd helping often emerges during an emergency rather than pre-existing. (similarity 0.81)
• Shared identity can emerge rapidly during, not before, an emergency. (similarity 0.80)
• Shared social identity produces adaptive psychosocial resilience that aids group survival in emergencies. (similarity 0.79)
• Shared social identity is the causal variable predicting solidarity among disaster strangers. (similarity 0.78)