People exploit agent-and-patient casting to manage their own moral reputations

Evidence

To be seen as a benevolent moral agent, for example, moral typecasting would suggest a strategy: Go stand near a victim (and smile). Moral typecasting in the presence of a moral patient should yield perceptions of oneself as a moral agent, and these perceptions should tend toward perception of good agency in the presence of positive affect. On the other hand, if one had the Machiavellian aim to appear powerful and threatening, typecasting suggests that an effective technique would be to link oneself with victims in antagonistic interactions (cf. Jones & Pittman, 1982). Association with those who have been morally wronged could bias perceptions of anyone linked with such victims toward being seen as a potential victimizer. — Kurt Gray and Daniel M. Wegner, Moral Typecasting, 168

Categorization

  • XREF: connects to: Mere association with a moral agent or patient shifts a target’s perceived moral standing — Kurt Gray and Daniel M. Wegner, Moral Typecasting: Divergent…, 128; Perceived moral agency and perceived moral patiency vary inversely across targets — Kurt Gray and Daniel M. Wegner, Moral Typecasting: Divergent…, 39; Moral typecasting operates independently of whether actions are good or bad — Kurt Gray and Daniel M. Wegner, Moral Typecasting: Divergent…, 57 (+1 more)

Broader Connections

  • Moral agency runs on negative and positive self-sanctions #expands (0.75)