People answer what they think you mean, not what you say

Evidence

The semiological influence leads to the emphasis on the key role of the (largely unconscious) linguistic, visual, and cultural codes that underlie the communications process. In a fundamentally transformative reversal, this emphasis shifts the question of misunderstanding from being a marginal kink in a communications process otherwise presumed to be smooth to a central place in the analysis—where differential understandings of any message are seen as the norm. — Hall, Stuart, Essential Essays, Volume 1, 759 (#corroborates, via linked claim)

Categorization

  • XREF: connects to: Descriptions can become true because people act on them believing they are true — Stuart Hall, Essential Essays, Volume 2: Identity…, 577; Audiences can decode the same message in a globally contrary or oppositional way; Misunderstanding is the norm rather than an anomaly in communication — Hall, Stuart, Essential Essays, Volume 1, 759 (+4 more)

Broader Connections