Human experience becomes capital’s next frontier after geography and nature

Evidence

Capitalism has always sought to reject limits to its expansion, such as national boundaries. But now, as not only human geography and physical nature but also human experience are being annexed to capital, we reach the first period in history when soon there will be no domains of life left that remain unannexed by capital. — Nick Couldry & Ulises A. Mejias, The Costs of Connection, 596

Categorization

  • XREF: This annexation-of-experience claim parallels the attention/surveillance school’s account of commodified attention, but frames it as full colonial annexation rather than extraction. — connects to: Capital shapes human worlds beyond its economic operations and aims — Wendy Brown, Undoing the Demos: Neoliberalism’s…, 152; Data colonialism annexes human life itself to capital — Nick Couldry & Ulises A. Mejias, The Costs of Connection: How Data Is…, 28; Late capitalism is the purest form of capital, colonizing nature and the unconscious — Fredric Jameson, Postmodernism, or, The Cultural Logic…, 128 (+3 more)
  • DEEPTHINKING: The periodization claim — that we are approaching the first historical moment with no unannexed domain of life left — is a dense, paradigm-level assertion about the end of capitalism’s spatial frontier.

Broader Connections