Economic transactions are governed by their embeddedness in social networks

Evidence

The second premise of our paper is the conviction that, in order to understand people’s behavior in organizations, itis essential to consider the social context within which that behavior is embedded (Salancik and Pfeifer 1978). According to the embeddedness perspective (Granovetter 1985), economic transactions are rooted in social structures formed by social ties among actors, which set the terms of exchange within networks. — TOMASZ OLEJNICZAK, Development of Trust in Low-Trust…, 17

Categorization

  • DEFINE: Crisp statement of the embeddedness (Granovetter) perspective — social ties set terms of exchange within networks.
  • XREF: Directly reinforces the reader’s interpretive frame for Wharton’s novel: reputation and social ties set the terms of exchange in 1870s New York. — connects to: Social structures carry history and continuity that independently affect economic systems — Coleman, SocialCapitalCreation-1988, 29; Economic institutions depend on personal networks that generate trust and enforce norms — Coleman, SocialCapitalCreation-1988, 28; Social capital exists as obligations, information flows, and sanctioned norms — Coleman, SocialCapitalCreation-1988, 236 (+10 more)

Broader Connections