Behavioral-prediction markets recruit merchants and insurers into the surveillance economy.

Evidence

7. Self-Interest: New markets in future behavior give rise to networks of fellow travelers, partners, collaborators, and customers whose revenues depend on the prediction imperative. Institutional facts proliferate. The pizzeria owner on the Pokémon Go map, the merchant who saturates his shop with beacons, and the insurance companies vying for behavioral data unite in the race toward guaranteed outcomes and surveillance revenues. — Shoshana Zuboff, The Age of Surveillance Capitalism, 1083

Categorization

• XREF: connects to: Behavioral risk models make constant tracking structurally necessary for insurers — Nick Couldry & Ulises A. Mejias, The Costs of Connection: How Data Is…, 421; Securitization couples financial risk management with surveillance and militarized security. — Max Haiven, Cultures of Financialization, 47; Traditional industries like insurance now explicitly covet surveillance revenues modeled on Google — Shoshana Zuboff, The Age of Surveillance Capitalism, 664 (+8 more)

Broader Connections

• Surveillance capitalism extracts behavioral surplus to predict and modify behavior. #expands (0.75) — , The Braided Reading EPUB, 73
• Surveillance platforms extract behavioral data from users and sell predictions to advertisers #expands (0.75) — Shoshana Zuboff, The Age of Surveillance Capitalism, 297
• Behavioral surplus extraction forms the core logic of surveillance capitalism #expands (0.75) — Shoshana Zuboff, The Age of Surveillance Capitalism, 70