The focus group method combined questionnaire, projective, and interview techniques

Evidence

According to the first prospectus to be prepared by the newly founded Institute, in 1952, the group discussion procedure had been developed from questionnaire procedures, projective techniques and group interviews'. … (The Institute's associates preferred the term group discussion’ to that of `group interview’, which was more common in the English-speaking world, in order to make it clear that it was a question not of simultaneously interviewing a group of individuals but rather of establishing what opinions arose within the framework of a group discussion.) — Rolf Wiggershaus, The Frankfurt School, 1871

Categorization

• DEFINE: Clarifies the genealogy and deliberate terminology choice behind the ‘group discussion’ method.
• XREF: connects to: Group interviews can surface opinions suppressed in individual questioning — Rolf Wiggershaus, The Frankfurt School: Its History,…, 1869; The Berkeley anti-Semitism survey paired scaled questionnaires with clinical interviews and picture-based projective tests. — Rolf Wiggershaus, The Frankfurt School: Its History,…, 1526

Broader Connections

• The Berkeley anti-Semitism survey paired scaled questionnaires with clinical interviews and picture-based projective tests. #exemplifies (0.90) — Rolf Wiggershaus, The Frankfurt School, 1526
• Group interviews can surface opinions suppressed in individual questioning #corroborates (0.75) — Rolf Wiggershaus, The Frankfurt School, 1869