Studies measuring coverage angle understate how framing actually constructs meaning

Evidence

Our discussion of framing touches the surface of how media frames function to direct discourse and construct meaning. Future research may dive deeper into the conflict underlying the shift in frames we observed preand post- Trump Administration. Our main outcome of interest was the substantive angle of the coverage more so than a true religious frame. — Emily Greene-Colozzi, Amy Adamczyk, and Senahan Kiyal Keles, Differences in Religious Framing of…, 78

Categorization

• DEFINE: Draws a real methodological distinction between topical ‘angle’ and a true framing construct.
• SEED: Angle for a piece interrogating how quantitative content analysis operationalizes ‘framing’ into something thinner than the theory intends.