Postmodern architecture rejected utopian planning in favor of market-driven spontaneity

Evidence

Contrasting the planned monotony of modernist megastructures with the vigour and heterogeneity of spontaneous urban sprawl, Learning from Las Vegas summed up the dichotomy between them in a phrase: ā€˜Building for Man’ vs. ā€˜Building for men (markets)’. The simplicity of the parenthesis says everything. Here, spelt out with beguiling candour, was the new relationship between art and society Hassan surmised but failed to define. — Perry Anderson, The Origins of Postmodernity, 59

Categorization

  • XREF: The ā€˜Building for Man vs. Building for men (markets)’ dichotomy directly prefigures Jameson’s claim that late capitalism saturates culture — market demand replaces utopian social vision. — connects to: Postmodern architecture functions as marketing differentiation for office space — Alex Callinicos, Against Postmodernism: A Marxist…, 585; Postmodern space emerges only from the dialectical collision of old and new architectural forms — Fredric Jameson, Postmodernism, or, The Cultural Logic…, 311; Modernism is defined by market hostility while postmodernism affirms the market — Fredric Jameson, Postmodernism, or, The Cultural Logic…, 665 (+4 more)

Broader Connections