Ordinary daily experience is shaped by the political powers that rule it.

Evidence

This larger context of experience, this real empirical world, today is still that of the gas chambers and concentration camps, of Hiroshima and Nagasaki, of American Cadillacs and German Mercedes, of the Pentagon and the Kremlin, of the nuclear cities and the Chinese communes, of Cuba, of brainwashing and massacres. But the real empirical world is also that in which all these things are taken for granted or forgotten or repressed or unknown, in which people are free. It is a world in which the broom in the corner or the taste of something like pineapple are quite important, in which the daily toil and the daily comforts are perhaps the only items that make up all experience. And this second, restricted empirical universe is part of the first; the powers that rule the first also shape the restricted experience. — Herbert Marcuse, One-Dimensional Man, 667

Categorization

  • DEEPTHINKING: The bromide ‘My broom is in the corner’ is recast against the horizon of Auschwitz and Hiroshima — the banality-of-evil juxtaposition is genuinely paradigm-shifting: the mundane and the monstrous are one continuous empirical world, not separate ones.
  • XREF: Directly prefigures the ‘administered society’ thesis and links to Hannah Arendt’s banality of evil; also connects to the reader’s attention/consumption economics thread — the daily comforts as the only items of experience. — connects to: Political power grows as domination merges into everyday leisure and consumption — Herbert Marcuse, One-Dimensional Man: Studies in the…, 418; Politics operates through the cultural meanings people use to make sense of their lives — Hall, Stuart, Essential Essays, Volume 1, 160; The state’s power works most effectively when its political nature becomes invisible and everyday — Benedict Anderson, Imagined Communities: Reflections on…, 675 (+10 more)
  • SEED: Article angle: the ‘restricted empirical universe’ as a theory of why attention to daily comfort functions as political pacification — bridging Marcuse’s 1964 point to the algorithmic feed.

Broader Connections