Micro-celebrity involves fame detached from any discernible achievement or work

Evidence

I call it “micro-celebrity” … because I’ve been called that a few times. I consider it being famous for not really doing anything. I don’t think I’ve done enough to have 3,000+ Twitter Followers or 30K people reading this blog every month but I do and that comes with some responsibility and, yes, some stalkers. Celebrities have it rough and without a support system, it’s easy to let things get to you … — Alice E. Marwick, Status Update, 316

Categorization

• DEFINE: Provides a practitioner’s own working definition: fame for not really doing anything, plus the ambivalent emotional weight that accompanies it.
• CANDY: The phrase ‘famous for not really doing anything’ is a tweetable encapsulation of the micro-celebrity condition.
• XREF: connects to: Micro-celebrities face scrutiny if they seek attention without commensurate achievement — Alice E. Marwick, Status Update: Celebrity, Publicity,…, 269; Tech scene micro-celebrity made fame itself the goal, detached from accomplishment — Alice E. Marwick, Status Update: Celebrity, Publicity,…, 275; Micro-celebrity status requires achievements, not just self-promotion — Alice E. Marwick, Status Update: Celebrity, Publicity,…, 335 (+7 more)

Broader Connections

• Tech scene micro-celebrity made fame itself the goal, detached from accomplishment #corroborates (0.90) — Alice E. Marwick, Status Update, 275
• Micro-celebrity status requires achievements, not just self-promotion #contradicts (0.88) — Alice E. Marwick, Status Update, 335
• Reality TV decoupled celebrity from objective merit or achievement #corroborates (0.75) — Tim Wu, The Attention Merchants, 844