Essay evaluation favoring male authors indirectly reveals a gender stereotype linking men with achievement.

Evidence

Some of the methods used in studies of automatic components of ethnic and race stereotypes have begun to appear in studies of gender stereotypes (e.g., Jamieson & Zanna, 1989; Klinger &’ Beall, 1992; Paulhus, Martin, & Murphy, 1992). Also, a well-established line of research based on the finding that essays were judged more favorably when attributed to authors with male rather than female names (Goldberg, 1968) can be interpreted as indirectly assessing a gender stereotype that associates men with greater achievement than women. — Anthony G. Greenwald and Mahzarin R. Banaji, Implicit Social Cognition, 200

Categorization

  • DEFINE: Explains how the Goldberg essay-paradigm serves as an indirect measure of gender stereotyping, relevant to the reader’s question about implicit vs explicit bias measures.
  • XREF: Connects to the reader’s interest in whether implicit measures (here, indirect essay-evaluation bias) track or diverge from group-defense mechanisms discussed in other readings. — connects to: Literary prestige is allocated by gendered hierarchy of subject matter — Hilary Mantel, A Memoir of My Former Self- A Life in…, 1047; Men’s perspective passes as neutral truth while women’s is read as gendered — Simone de Beauvoir, The Second Sex, 53; Implicit measures show more positive evaluation of women than men — John F. Dovidio, Peter Glick, Laurie A. Rudman, On the Nature of Prejudice: Fifty Years…, 185 (+1 more)

Broader Connections