Cognitive approaches to prejudice pushed out the unconscious and motivation after 1954

Evidence

More recently, though, social psychologists are again embracing the ideas that (1) stereotypes can be shaped be people’s desires to feel good about themselves and their groups (Yzerbyt & Cornielle, ch. 11 this volume), and (2) people are not always aware of the sources and manifestations of their prejudice (Fiske, ch. 3 this volume; Rudman, ch. 7 this volume). An example of the former is research on the motivated application of stereotypes, which tests whether defending the self affects perceptions of others. — John F. Dovidio, Peter Glick, Laurie A. Rudman, On the Nature of Prejudice, 2376 (#complicates, via linked claim)

Prejudice is a multifaceted construct that includes not only cognitive but emotional and behavioral processes that are becoming more prominent in research (see Smith & Mackie, ch. 22 this volume). The role of affect has been acknowledged, but rarely studied. Presumably many different emotions come into play when experiencing prejudice, yet we have no widely accepted measures for these. Emotions are more salient and may predict behavior better than cognitions. — John F. Dovidio, Peter Glick, Laurie A. Rudman, On the Nature of Prejudice, 2030 (#complicates, via linked claim)

Categorization

  • XREF: connects to: Early-century concepts like cathexis and ego defense anticipated implicit attitudes — Anthony G. Greenwald and Mahzarin R. Banaji, Implicit Social Cognition: Attitudes,…, 270; The cognitive revolution replaced drive-based explanations of prejudice with normal categorization processes — Leonard S. Newman and Ralph Erber (eds.), Understanding Genocide: The Social…, 736; Objections to rational choice theory shifted from emotional to cognitive grounds after Simon. (+5 more)

Broader Connections