Warhol personally managed the Velvet Underground into existence

Evidence

Warhol brokered a melding of the Velvet Underground and Nico (for whom Reed would write two new songs, “All Tomorrow’s Parties” and, supposedly inspired by Edie, “Femme Fatale”), assuming the role of manager. And so, at long last, the Factory merged with rock. — J. Hoberman, Everything Is Now, 800

Categorization

• XREF: Warhol as talent-scout/manager is the Factory’s art-world infrastructure turning a scene into a market — the reader’s core two-part structure (subculture into counterculture).