The dominant monocultural attention is mistaken for attention itself.

Evidence

It is the kind of attention that our Screen Time app monitors, it is the kind of attention we fret about when we talk about declining “attention spans” or worry that our kids have ADHD. … But Attention Activism involves shaking ourselves out of the sense that our monocultural attentionscape “is” attention. Some recent commentators have even gone so far as to call for a “rewilding” of attention, and this is a perfect way to think about it. The sweet work involves throwing on some boots and taking a long walk across the carpetfields of clonal soybean attention to find a little wedge of old-growth prairieland here or there at the margins. — The Friends of Attention, Attensity!, 489

Categorization

• DEFINE: The book’s positive program: a ‘rewilding’ metaphor for restoring displaced attentional modalities.
• SEED: The monoculture metaphor is the strongest angle for the ‘what is being displaced’ piece.
• XREF: connects to: Human attention has been reduced to a monoculture like American farmland — The Friends of Attention, Attensity!: A Manifesto of the…, 486