The attention economy rests on a hidden false premise about attention.

Evidence

In fact, we will go so far as to say this: At the heart of the attention economy is a LIE. … It is a lie about what attention is, and how it works, and what it is for. It is the most pervasive and sinister kind of lie—that is, the kind of lie that has been so deeply baked into the way that our world is put together that it becomes invisible. — The Friends of Attention, Attensity!, 164

Categorization

• XREF: connects to: The economic paradigm distorts our understanding of how attention actually functions — Yves Citton, The Ecology of Attention, 75; An attention economy requires reducing diverse attention to one quantifiable substance. — Yves Citton, The Ecology of Attention, 228