Self-presentation norms govern nearly every occupation and social relation

Evidence

Erving Goffman has documented the importance of self-presentation in a number of cases: doctors, nurses, waitresses, dentists, military personnel, mental patients, funeral directors, eighteenth-century noblemen, Indian castes, Chinese mandarins, junk peddlers, unionized workers, teachers, pharmacists, as well as in the relationships between men and women and blacks and whites. — Samuel Bowles and Herbert Gintis, Schooling in Capitalist America, 909

Categorization

  • CANDY: A fun trivia-ish sweep of the range of Goffman’s studies — funeral directors rubbing shoulders with Indian castes and junk peddlers.
  • XREF: connects to: Effective self-presentation requires matching appearance to location-specific social codes; Social norms make people present stable identities that others can trust; Behavioral inconsistency masks consistency with shifting social norms. (+4 more)

Broader Connections