Segregation directly doubled the price of identical goods for black consumers

Evidence

Jim Crow would prove expensive for black Americans in ways large and small. It became a driving force behind sundown towns, and one small example comes from the Coca-Cola company. If you visit the International Civil Rights Center and Museum in Greensboro, North Carolina, you can see a Coca-Cola dispenser that was used in segregated waiting rooms. One side dispensed soda in the white waiting room for five cents, while the other side sold the same soda in the colored waiting room for twice the price—ten cents. — Dorothy A. Brown, Getting to Reparations, 387

Categorization

• CANDY: A concretely vivid, tweetable example of Jim Crow pricing theft — a Coca-Cola dispenser charging blacks double for the same soda.
• SHARE: Send to someone interested in material evidence of Jim Crow economics — the museum artifact angle is precisely specific.
• ADDENDUM: Supplies a concrete monetary instance of race-based extraction that could support the broader harm-accounting argument.