Prejudice often is role-context devaluation, not global negativity toward a group.

Evidence

Much everyday prejudice consists of the relative devaluation in specific role contexts of members of a particular group compared to equivalent members of other groups. In this analysis, prejudice remains attitudinal, as in Allport’s definition, and therefore can be expressed in beliefs, affects, and behaviors. However, the devaluation – that is, the downward attitudinal shift – does not necessarily produce a negative attitude, nor is the overall context-free attitude toward the target group necessarily negative. The key eliciting condition for prejudice is the potential or actual entry of group members into social roles to which they are stereotypically mismatched. — , Rudman, Laurie A - On the Nature of…, 223

Categorization

• corroborated: 2 independent passages support this claim — , Rudman, Laurie A - On the Nature of…, 223