Perfect resemblance destroys the imaginary because exact doubling erases the image itself

Evidence

In the hologram, it is the imaginary aura of the double that is mercilessly tracked, just as it is in the history of clones. Similitude is a dream and must remain one, in order for a modicum of illusion and a stage of the imaginary to exist. One must never pass over to the side of the real, the side of the exact resemblance of the world to itself, of the subject to itself. Because then the image disappears. One must never pass over to the side of the double, because then the dual relation disappears, and with it all seduction. Well, with the hologram, as with the clone, it is the opposite temptation, and the opposite fascination, of the end of illusion, the stage, the secret through the materialized projection of all available information on the subject, through materialized transparency. — Jean Baudrillard, Simulacra and Simulation, 352

Categorization

  • XREF: Directly parallels Jameson’s account of the postmodern image and the loss of depth/aura — the key Jameson-vs-Baudrillard comparison point this reader is tracking. — connects to: Faithful duplication makes reality itself ideological by collapsing image into thing — Theodor W. Adorno, The Culture Industry: Selected Essays…, 114; Materializing the phantasm of the double destroys its power — Jean Baudrillard, Simulacra and Simulation, 322; Twin resemblance is an overall aura rather than a feature-by-feature match — Karl Ove Knausgaard, A Death in the Family, 1967 (+3 more)
  • DEFINE: Explains why the double, not the copy, is the locus of the imaginary’s destruction — a core Baudrillardian mechanism.

Broader Connections