Overproduction aims to restore a real that escapes society

Evidence

What every society looks for in continuing to produce, and to overproduce, is to restore the real that escapes it. That is why today this “material” production is that of the hyperreal itself. It retains all the features, the whole discourse of traditional production, but it is no longer anything but its scaled-down refraction (thus hyper-realists fix a real from which all meaning and charm, all depth and energy of representation have vanished in a hallucinatory resemblance). Thus everywhere the hyperrealism of simulation is translated by the hallucinatory resemblance of the real to itself. — Jean Baudrillard, Simulacra and Simulation, 85

Categorization

• DEFINE: Economically grounds the hyperreal: material production now produces the hyperreal itself, not value.
• XREF: connects to: Hyperreal civilization must recycle its own lost faculties and imaginary. — Jean Baudrillard, Simulacra and Simulation, 52; Production’s hidden purpose is restoring the real through hyperreal resemblance — Jean Baudrillard, Simulacra and Simulation, 85; Overproduction forces the apparatus to manufacture consumer needs and work-desire — Herbert Marcuse, One-Dimensional Man: Studies in the…, 196

Broader Connections

• Production’s hidden purpose is restoring the real through hyperreal resemblance #corroborates (0.95) — Jean Baudrillard, Simulacra and Simulation, 85
• Hyperreal civilization must recycle its own lost faculties and imaginary. #expands (0.80) — Jean Baudrillard, Simulacra and Simulation, 52
• Overproduction forces the apparatus to manufacture consumer needs and work-desire #responds-to (0.80) — Herbert Marcuse, One-Dimensional Man, 196