Market rhetoric shifted attention from production to consumption

Evidence

Then too, the market in the socialist countries would seem to have more to do with production than consumption, since it is above all a question of supplying spare parts, components, and raw materials to other production units that is foregrounded as the most urgent problem (and to which the Western-type market is then fantasized as a solution). But presumably the slogan of the market and all its accompanying rhetoric was devised to secure a decisive shift and displacement from the conceptuality of production to that of distribution and consumption: something it rarely seems in fact to do. — Fredric Jameson, Postmodernism, or, The Cultural Logic…, 584

Categorization

• XREF: Reinforces the reading purpose linking aesthetic form (consumption-oriented) to economic base — the market discourse itself performs the production-to-consumption displacement. — connects to: Scarcity has shifted from production of goods to consumption of attention. — Yves Citton, The Ecology of Attention, 41; Post-war capitalism discovered attention as a new market. — Yanis Varoufakis, Technofeudalism: What Killed Capitalism, 126; Post-war advertising shifted from selling products to manufacturing and commodifying desire. — Yanis Varoufakis, Technofeudalism: What Killed Capitalism, 119 (+3 more)
• yield-rescued: below the book’s yield-target cutoff, included anyway for connecting to: Scarcity has shifted from production of goods to consumption of attention. — Yves Citton, The Ecology of Attention, 41; Post-war capitalism discovered attention as a new market. — Yanis Varoufakis, Technofeudalism: What Killed Capitalism, 126; Post-war advertising shifted from selling products to manufacturing and commodifying desire. — Yanis Varoufakis, Technofeudalism: What Killed Capitalism, 119 (+3 more)