Human reclamation asserts that people cannot be reduced to salable data.

Evidence

As Attention Activists, we are committed, then, to what the legal scholar Tim Wu calls a “human reclamation project.” It is a project that actually seeks to protect our non-inhumanity by asserting, over and over, that we cannot be reduced to mere salable data. It is a justice that refuses to see the world by the terms in which it has been presented to us: as an exhaustive (and exhausting) inventory of solitary, mute objects waiting to be counted, priced, and sold. — The Friends of Attention, Attensity!, 252

Categorization

• XREF: Tim Wu’s human reclamation project echoes from previous chapters; also resonates with the reader’s own framing of attention as a justice matter needing collective remedy.