Financialized spectacle now remotely holds personal data, not just representations.

Evidence

Today more than ever we are incessantly exposed to the gaze of others, simultaneously viewing them ourselves: we are at once agents (creators) and subjects (consumers) of the spectacle. An even more vital change wrought by financialization has been the convergence of the worlds of the hidden and the spectacular (as opposed to the merely visible) as a result of speculative technologies. In today’s high-bandwidth, augmented spectacle, it is not only our representations that are held remotely but our personal data too. Stored, distributed, and managed distantly in the digital cloud, everyday data are ceaselessly fed into the banks of online platforms, shaping their algorithms, determining the content that we see, all the while generating huge profits for technological behemoths. — Aris Komporozos-Athanasiou, Speculative Communities, 195

Categorization

• XREF: Extends Debord’s spectacle thesis into the data-extraction era; resonates with surveillance-capitalism critiques (Zuboff) and the reader’s interest in speculation’s migration into self-presentation. — connects to: Consumer viewing data is sold linked to detailed personal demographics, not anonymized aggregates — Shoshana Zuboff, The Age of Surveillance Capitalism, 826; The spectacle is fundamentally a social relation, not a pile of images — Aris Komporozos-Athanasiou, Speculative Communities: Living With…, 192; Total measurement is sold through the lure of seamless personal convenience — Shoshana Zuboff, The Age of Surveillance Capitalism, 1367 (+8 more)
• yield-rescued: below the book’s yield-target cutoff, included anyway for connecting to: Consumer viewing data is sold linked to detailed personal demographics, not anonymized aggregates — Shoshana Zuboff, The Age of Surveillance Capitalism, 826; The spectacle is fundamentally a social relation, not a pile of images — Aris Komporozos-Athanasiou, Speculative Communities: Living With…, 192; Total measurement is sold through the lure of seamless personal convenience — Shoshana Zuboff, The Age of Surveillance Capitalism, 1367 (+8 more)

Broader Connections

• Personal reflection is reframed as data withholding once social-knowledge norms take hold #complicates (0.75) — Nick Couldry & Ulises A. Mejias, The Costs of Connection, 502
• Privacy can be purchased as a commodity in public settings. #complicates (0.74) — Lyn H. Lofland, World of Strangers_ Order and Action in…, 1079