Even accurate group stereotypes are wrongly applied to individuals.
Evidence
In the face of role incongruity, perceivers may suspect that a group member does not possess the attributes required for success in the role, regardless of his or her actual insufficiency. Even if the group stereotype is accurate on the whole, these beliefs are often misapplied to an individual group member. This result constitutes prejudice in the form of a less favorable attitude-in-context toward persons who are stereotypically mismatched with the requirements of a role, compared with attitudes toward those who are matched. — , Rudman, Laurie A - On the Nature of…, 191
Categorization
- XREF: The ‘ecological fallacy at the individual level’ connects to Kahneman’s representativeness heuristic and base rate neglect.