Employers replaced mutual loyalty with a spot market that shifts competitiveness onto individuals

Evidence

The contract is markedly different from the old one, in which companies and employees’ fates rose and fell together, like a marriage. He quotes an employee memo from the CEO of General Electric in the 1980s: “If loyalty means that this company will ignore poor performance, then loyalty is off the table.” In the global “spot market,” companies are driven only by the need to remain competitive, passing the task on to individuals to remain competitive as producing bodies. — Jenny Odell, How to Do Nothing, 312

Categorization

• XREF: connects to: Competition has migrated from market structure into the very character of individuals — Theodor W. Adorno, Minima Moralia: Reflections from…, 22; Self-branding treats the self as a salable commodity marketed to employers — Alice E. Marwick, Status Update: Celebrity, Publicity,…, 418; Collectivization has replaced market individualism even in daily life — Fredric Jameson, Postmodernism, or, The Cultural Logic…, 466
• yield-rescued: below the book’s yield-target cutoff, included anyway for connecting to: Competition has migrated from market structure into the very character of individuals — Theodor W. Adorno, Minima Moralia: Reflections from…, 22; Self-branding treats the self as a salable commodity marketed to employers — Alice E. Marwick, Status Update: Celebrity, Publicity,…, 418; Collectivization has replaced market individualism even in daily life — Fredric Jameson, Postmodernism, or, The Cultural Logic…, 466

Broader Connections

• Collectivization has replaced market individualism even in daily life #complicates (0.72) — Fredric Jameson, Postmodernism, or, The Cultural Logic…, 466