Collectivization has replaced market individualism even in daily life

Evidence

To take only one feature of Lukacs’s analysis, processes of collectivization can today be observed to have replaced market individualism on a range of levels, all the way down to the microexperiences of daily life, something reflected in the “molecular politics” of the so-called new social movements. — Fredric Jameson, Postmodernism, or, The Cultural Logic…, 466

Categorization

• XREF: This claim about collectivization at the micro-level of daily life connects directly to Jameson’s broader thesis about the penetration of late capitalism into everyday experience — useful for the reader’s cognitive-mapping exercise. — connects to: Competition has migrated from market structure into the very character of individuals — Theodor W. Adorno, Minima Moralia: Reflections from…, 22
• QUESTION: Is this claim testable or falsifiable? What would constitute evidence that micro-level collectivization has replaced market individualism?