Elites deliberately mobilize prejudice to enforce majority social order and transform people’s worth.

Evidence

Elites ‘do not mobilize prejudice by accident or by chance’ (Reicher, 2012 , p. 38). Ensuring compliance with the rules and norms of the majority, instituting social order, requires the mobilization of identity categories that alter or transform people’s worth. — Cristian Tileagă, The Nature of Prejudice, 463

Categorization

  • XREF: Connects to the chapter’s thesis that prejudice functions discursively as symbolic practice, not merely psychological appraisal. — connects to: Elites can sway people by reframing sacred values as secular tradeoffs. — Scott Atran and Jeremy Ginges, Sacred Values and Cultural Conflict, 20; Ethnopopulism frames elites as colluding with ethnic others to justify hardline measures. — Erin K. Jenne and Promise Frank Ejiofor, Ethnopopulism and genocidal…, 41; Elites moralize contentment to those they exploit.