Congruent audiovisual targets are processed about 70 ms faster than McGurk ones

Evidence

3.3 Response Time The results are consistent with the previous findings (Nahorna et al. 2012 ) in which response times were larger for McGurk targets, independently on context. In both experiments and in all contexts, the processing of “ba” responses was indeed quicker compared to McGurk responses. Two-way repeated-measures ANOVA on target and context type in Exp. A displays an effect of target [70 ms quicker response for “ba” targets, F(1, 20) = 14.25, p < 0.005] and no effect of context or any interaction effect. A three-way repeated-measures ANOVA on condition type , attention and target in Exp. B displays once again an effect of target [80 ms quicker response for “ba” targets, F(1, 20) = 4.47, p < 0.05] and no other significant effect of other factors, alone or in interaction. — Dijk, Pim van, Physiology, Psychoacoustics and…, 5174 (#corroborates, via linked claim)

Categorization

  • XREF: connects to: McGurk responses are processed 70-80 ms slower than matching audiovisual targets — Dijk, Pim van, Physiology, Psychoacoustics and…, 5174; Coupled congruent syllables are processed about 70 ms faster than McGurk targets.; Congruent audiovisual speech is processed faster than McGurk fusion responses — Dijk, Pim van, Physiology, Psychoacoustics and…, 5137 (+3 more)

Broader Connections