Behavioral surplus extraction extends from virtual spaces into physical life

Evidence

The shift toward economies of scope defines a new set of aims: behavioral surplus must be vast, but it must also be varied. These variations are developed along two dimensions. The first is the extension of extraction operations from the virtual world into the “real” world, where we actually live our actual lives. Surveillance capitalists understood that their future wealth would depend upon new supply routes that extend to real life on the roads, among the trees, throughout the cities. Extension wants your bloodstream and your bed, your breakfast conversation, your commute, your run, your refrigerator, your parking space, your living room. — Shoshana Zuboff, The Age of Surveillance Capitalism, 623

Categorization

• XREF: The ‘real world’ extraction dimension connects to the reader’s platform-surveillance focus: it marks the boundary where advertising surveillance becomes sentient-environment surveillance. — connects to: Data extraction annexes life processes beyond productive labor — Nick Couldry & Ulises A. Mejias, The Costs of Connection: How Data Is…, 143; Behavioral surplus extraction from workers moved from lab to commercial market — Shoshana Zuboff, The Age of Surveillance Capitalism, 1351; Platforms extract behavioral surplus from human activity to predict and modify it. — , The Braided Reading EPUB: 5-Year…, 809 (+9 more)

Broader Connections

• Sidewalk Labs applied Google’s behavioral surplus model to physical urban space #exemplifies (1.00) — Shoshana Zuboff, The Age of Surveillance Capitalism, 720
• Digital assistants convert inner life into calculable behavioral surplus for others’ profit #exemplifies (0.90) — Shoshana Zuboff, The Age of Surveillance Capitalism, 796
• Platforms extract behavioral surplus from human activity to predict and modify it. #expands (0.88) — , The Braided Reading EPUB, 809
• Behavioral surplus extraction from workers moved from lab to commercial market #expands (0.85) — Shoshana Zuboff, The Age of Surveillance Capitalism, 1351
• Abstracting value from life processes enables new commodified social relations #expands (0.80)
• Behavioral surplus forecasting power drives a second imperative beyond extraction #qualifies (0.75) — Shoshana Zuboff, The Age of Surveillance Capitalism, 620
• Pentland frames ubiquitous behavioral data as a radically new mode of social self-knowledge #complicates (0.70) — Shoshana Zuboff, The Age of Surveillance Capitalism, 1374