Unconscious media effects resist direct interviewing methods

Evidence

Since the material aspires to affect the unconscious, direct questioning would not help. Preconscious or unconscious effects are inaccessible to direct verbalization by those being questioned. They would produce either rationalizations [in a psychoanalytic sense] or abstract statements to the effect that television ‘entertains’ them. — Dirk Braunstein, Adorno’s Critique of Political Economy, 849

Categorization

• XREF: Gives the psychoanalytic grounding that connects with the material at [846] on empiricism’s limits — media effects are cumulative and unconscious. — connects to: Interviewers probed indirectly rather than asking subjects directly about sensitive topics — John T. Jost and Jim Sidanius, Political Psychology, 502

Broader Connections

• Interviewers probed indirectly rather than asking subjects directly about sensitive topics #expands (0.82) — John T. Jost and Jim Sidanius, Political Psychology, 502