Tobacco firms warned that quitting smoking could harm smokers’ mental health

Evidence

The tobacco industry not only stressed the benefits of smoking but also warned of the dangers to mental health of quitting smoking: It is a reasonable inference that the mental health of the smokers would be even worse if they were deprived of smoking. Professor I. Mills (University of Cambridge) has pointed out that underlying depression can be masked by the increasing level of arousal and many subjects resort to this mechanism to cope with depression. Smoking would appear to be one method of sustaining high levels of arousal. — Albert Bandura, Moral Disengagement, 1642

Categorization

Category: Contrarian or Surprising Claims

  • CANDY: A striking, immediately shareable example of tobacco marketing audacity — warning that quitting is bad for your mental health.