The rejected Tugwell Bill would have made modern infomercials illegal

Evidence

Such strong medicine would have effectively outlawed many of the techniques that the advertising industry had adopted over the 1910s and 1920s. Though the softer brand advertising would have been unaffected, much of reason-why advertising’s arsenal, the entire patent medicine approach included, would have been finished. If Hill and Lasker had persisted with the Lucky Strike campaign as it stood, they might both have landed in prison. And many of today’s most familiar infomercials claiming the miraculous benefits of this or that would be illegal. — Tim Wu, The Attention Merchants, 279

Categorization

• XREF: connects to: The Tugwell Bill would have criminalized ads making false impressions by implication — Tim Wu, The Attention Merchants, 278; Industry opposition and media blackout killed the Tugwell advertising bill in the 1930s — Tim Wu, The Attention Merchants, 280

Broader Connections

• The Tugwell Bill would have criminalized ads making false impressions by implication #expands (0.95) — Tim Wu, The Attention Merchants, 278
• Industry opposition and media blackout killed the Tugwell advertising bill in the 1930s #corroborates (0.75) — Tim Wu, The Attention Merchants, 280