Technofeudalism extends alienation from labor’s products to ownership of minds

Evidence

Marx famously described our condition under capitalism as one of ‘alienation’, owing to our having no ownership of the products of our labour, to our having no say in how things get done. Under technofeudalism, we no longer own our minds. Every proletarian is turning into a cloud prole during working hours and into a cloud serf the rest of the time. Every self-employed striver mutates into a cloud vassal, while every self-employed struggler becomes a cloud serf. — Yanis Varoufakis, Technofeudalism, 774

Categorization

• DEFINE: Introduces the cloud prole / cloud serf / cloud vassal taxonomy as a mapping of the new class structure onto working and non-working hours.
• ADDENDUM: The class stratification (vassal vs serf split among self-employed) parallels the status-signaling analysis in ‘Complaints About Immodesty’ — both treat class markers as identity signaling.
• corroborated: 2 independent passages support this claim — Yanis Varoufakis, Technofeudalism: What Killed Capitalism, 774
• XREF: connects to: Technofeudalism displaces capitalism by substituting cloud capital for terrestrial capital. — Yanis Varoufakis, Technofeudalism: What Killed Capitalism, 849; Technology is a figure for dead labor’s alienated counterfinality — Fredric Jameson, Postmodernism, or, The Cultural Logic…, 125; Technological surplus labor is mythologized as the model for thought, stultifying it (+3 more)

Broader Connections

• Technology is a figure for dead labor’s alienated counterfinality #expands (0.85) — Fredric Jameson, Postmodernism, or, The Cultural Logic…, 125
• Technological surplus labor is mythologized as the model for thought, stultifying it #expands (0.82)
• Data colonialism fuses economic and cognitive power in an order as durable as capitalism #corroborates (0.80) — Nick Couldry & Ulises A. Mejias, The Costs of Connection, 30
• Crypto functions as a utopian reaction to technofeudalism #responds-to (0.75) — Yanis Varoufakis, Technofeudalism, 677