Skinner envisioned a population-scale technology of behavioral control that rejected freedom

Evidence

Another factor was the 1971 publication of B. F. Skinner’s incendiary social meditation Beyond Freedom & Dignity. Skinner prescribed a future based on behavioral control, rejecting the very idea of freedom (as well as every tenet of a liberal society) and cast the notion of human dignity as an accident of self-serving narcissism. Skinner imagined a pervasive “technology of behavior” that would one day enable the application of behavior-modification methods across entire human populations. — Shoshana Zuboff, The Age of Surveillance Capitalism, 1012

Categorization

  • XREF: Directly foreshadows Zuboff’s own argument that behavioral surplus and prediction products operate as a ‘technology of behavior’ at population scale — Skinner is the explicit antecedent of surveillance capitalism. — connects to: Skinner saw Enlightenment freedom values as impediments to behavioral science — Shoshana Zuboff, The Age of Surveillance Capitalism, 1207; Skinner’s behaviorism prefigured Pentland’s dismissal of the autonomous individual — Shoshana Zuboff, The Age of Surveillance Capitalism, 1399; Skinner saw freedom and accidents shrinking as computation expands knowledge of behavior. — Shoshana Zuboff, The Age of Surveillance Capitalism, 1167 (+12 more)
  • DEFINE: Defines Skinner’s term ‘technology of behavior’ as population-scale behavioral control, an anchor concept for the whole book.

Broader Connections