Religious clerics function as television celebrities in Pakistani media

Evidence

Another more recent trend in Pakistani television has been a shift from monologue televangelism to a more participatory and spectacularized form. Religious experts have become television celebrities in their own right in Pakistan (Azhar, 2012), and their expertise on media matters has increased since the reformation of a Pakistani actress who was brought back to the fold of Islam by a televangelist in 2016 (Imdad, 2016). From the perspective of these sociocultural dynamics, a celebrity performance in the Pakistani media context would then be characterized by what Trilling qualified as moral sincerity, to which religious values can also be added. — Crystal Abidin and Megan Lindsay Brown (eds.), Microcelebrity Around the Globe, 962

Categorization

• XREF: connects to: Young American Muslim preachers achieve rock-star-like celebrity status — Moustafa Bayoumi, How Does It Feel to Be a Problem? Being…, 899

Broader Connections

• Young American Muslim preachers achieve rock-star-like celebrity status #expands (0.82) — Moustafa Bayoumi, How Does It Feel to Be a Problem? Being…, 899