Redundant status signals risk looking too intentional and boring, so overdoing consistency backfires.

Evidence

The final and most important technique is redundancy, ensuring our signals and cues work together to tell a unified story of high status. A parvenu won’t just drive a Porsche but will also live in a luxury condo and enroll her children in the top private schools. The motorcyclist hoping to gain status for his rebellious motorcyclist life can own a motorcycle, wear a motorcycle jacket, always carry a motorcycle helmet, have a tattoo of a Harley-Davidson, and put a sticker on his laptop that says “My other machine is a Harley-Davidson.” But as we see here, overredundant signals may look too intentional—and boring. We must also engage in redundancy management, striking the perfect balance between clarity and overeagerness. — W. David Marx, Status and Culture, 230

Categorization

  • XREF: connects to: Single status symbols fail to impress unless they match surrounding context. — W. David Marx, Status and Culture: How Our Desire for…, 255; Status symbols fail when outsiders own them and display is not genuine behavioral residue. — W. David Marx, Blank Space: A Cultural History of the…, 734; Direct status claims are self-defeating because eager signaling signals low status — W. David Marx, Status and Culture: How Our Desire for…, 198 (+4 more)

Broader Connections