Proximity to a cemetery shifts people toward preferring their own cultural goods

Evidence

Moreover, although Germans interviewed in front of a retail shop showed no particular preference for things German, those interviewed in front of a cemetery preferred German food, German cars, and German vacation spots to foreign alternatives. — Sheldon Solomon, Jeff Greenberg, Tom Pyszczynski, The Worm at the Core, 154

Categorization

  • CANDY: A vivid, compact study result — standing near a graveyard changes which cars and foods you profess to like — that lands easily in conversation.
  • SHARE: Worth sending to anyone doing urban psychology or retail-location siting — cemetery adjacency as a demographic shopping-lever.
  • XREF: connects to: Confederate symbols’ white-supremacist function grows with distance from the cemetery. — Robert P. Jones, White Too Long: The Legacy of White…, 449