Post-2008 capitalist realism shifted from bullying to desperation rhetoric.

Evidence

Since 2008, it has had a more desperate quality, which is what lies behind the ostensibly inclusive rhetoric of “We’re all in it together”. In other words, if we do not all pull together, we will all go down — rather different from the previous implication that anyone who does not come on board will just be crushed beneath the juggernaut of capital. — Mark Fisher (edited by Darren Ambrose), K-Punk, 1673

Categorization

• XREF: connects to: Friedman’s rise marked a shift from Hayekian sensibility to a public-facing rhetorical mode — Angus Burgin, The Great Persuasion: Reinventing Free…, 385; The 2008 crisis replaced triumphalist free-market rhetoric with open-ended austerity — Max Haiven, Cultures of Financialization, 158; The 2008 bailouts discredited neoliberalism while powerfully reasserting capitalist realism. — Mark Fisher, Capitalist Realism: Is There No…, 161 (+1 more)

Broader Connections

• The 2008 crisis replaced triumphalist free-market rhetoric with open-ended austerity #corroborates (0.82) — Max Haiven, Cultures of Financialization, 158
• Friedman’s rise marked a shift from Hayekian sensibility to a public-facing rhetorical mode #corroborates (0.78) — Angus Burgin, The Great Persuasion, 385