Popular culture theory requires conceiving persons as fundamentally cultural beings.

Evidence

To pull off an effective theory of popular culture requires a conception of persons, not as psychological or sociological but as cultural. Such a model would assume that culture is best understood not by tracing it to psychological and sociological conditions or, indeed, to exclusively political or economic conditions, but as a manifestation of a basic cultural disposition to cast up experience in symbolic form. — James W. Carey, Communication as Culture- Essays on…, 318

Categorization

• corroborated: 2 independent passages support this claim — James W. Carey, Communication as Culture- Essays on…, 318
• XREF: connects to: Social science interprets the interpretations that culture makes of life — James W. Carey, Communication as Culture- Essays on…, 250; Culture is a process of creating and transforming reality, not an environment. — James W. Carey, Communication as Culture- Essays on…, 323; Cultural transmission internalises the values, norms, and beliefs that hold society together, revealing how shared ideas shape behavior across time and place. — Cultural Transmission Theory (+5 more)

Broader Connections

• Social and cultural structures overdetermine our natural human constitution. #corroborates (0.80)
• Subjects are constituted by unconscious cultural categories rather than their authors #expands (0.70)
• Capitalism requires continuous re-education of the popular classes through cultural struggle #expands (0.60)
• Human culture originates in the socially mediated relation between man and nature #expands (0.60)