Peer microcelebrity status creates group leadership in offline recording sessions
Evidence
The girls unanimously point to Nira, who is a peer from the same school and perceived as a microcelebrity on musical.ly. The girls talked about their observations of Nira’s leadership and popularity with her musical.ly performances among friends, lipsyncing and practicing at school with friends. Nira, as a leader among her musical.ly peers, decides on the song and preplans their hand gestures, standing positions, and backdrop prior to recording. Nira’s attention for detail even extends to their clothing choice as she contemplates how their peer groups who can view their private videos (through circulation within or outside of the app) would receive their performance. — Crystal Abidin and Megan Lindsay Brown (eds.), Microcelebrity Around the Globe, 478
Categorization
- recurring: this claim recurs 2 times within its source
- XREF: connects to: Three measured factors, reach, networks, and endorsement, distinguish influencers from microcelebrities — Crystal Abidin and Megan Lindsay Brown (eds.), Microcelebrity Around the Globe:…, 660