Omnivore taste partnerships between hip-hop and streetwear collapsed boundaries between music, fashion, and art

Evidence

Pharrell and Nigo built their friendship on broad omnivore tastes, and their partnership razed boundaries between music, fashion, and art. They had spurred a new global aesthetic that would reshape aspiration and consumer behavior. As Nigo observed, “In America nobody ever used to line up to buy sneakers, but now it’s starting to happen.” — W. David Marx, Blank Space, 102

Categorization

• DEFINE: Direct instance of the ‘omnivore’ concept — Pharrell and Nigo’s broad tastes as the mechanism that flattened cultural distinctions.
• XREF: Directly relevant to the reader’s stated key idea of ‘omnivore monoculture’ — this is its empirical origin story.
• ADDENDUM: Could feed the reader’s counter-case article: hip-hop omnivore taste is a signature Marx treats as blankness but is actually a defined era.