Mundane everyday skills can generate internet celebrity rivaling elite talents

Evidence

Although an exceptional internet celebrity like Sungha Jung is celebrated for his elite skills, such exceptionalism can also extend to mundane and everyday skills. In early 2017, a string of videos starring a young Chinese woman using office props as makeshift culinary tools started gaining viral traction on Facebook. Known only by her handle “Ms Yeah,” the woman engaged in quirky experiments in the office such as baking a cake in her office drawer with a light bulb and tinfoil or using a fire extinguisher to make ice-cream. — Crystal Abidin, Internet Celebrity, 134

Categorization

• FICTION: The office-chef premise — baking cakes in drawers with light bulbs — could seed a story about grotesque or magical workplace improvisation.
• XREF: connects to: Internet celebrity includes non-human formats and spans fame or infamy — Crystal Abidin, Internet Celebrity: Understanding Fame…, 92; Internet celebrities pair talent demos with ordinary-life filler to sustain fame; Exotic internet celebrity arises from gaps in cultural capital between performer and audience. — Crystal Abidin, Internet Celebrity: Understanding Fame…, 109 (+6 more)