Modern cinema industrialized the commodification of monsters for mass profit

Evidence

As the twentieth century approached, the commodification of monsters began, producing myriad economic incentives and material objects related to horror. The emergence of film and, soon after, the establishment of the Hollywood studio system played a huge role in this process. As Peter Lang has observed, “The interest in monsters did not abate in the course of the twentieth century. On the contrary, it grew and reached new dimensions in modern popular culture. Monsters, like mythic images in general, were systematically commoditized and sold on the mass market, as toys, filmic, TV, or literary characters.” — Sophia Rose Arjana, Muslims in the Western Imagination, 648

Categorization

• XREF: This is the manufacturing process the reader’s thesis depends on — the economic incentive structure that industrialized the monster image.
• SEED: An angle: how Hollywood’s profit motive, not merely medieval theology, hardened the Muslim-as-monster image for modern audiences.