Media false balance gave a discredited vaccine claim lasting public credibility
Evidence
Of course, the causal relationship between the conclusions of the paper and public health outcomes isnât entirely direct. For example, the media has played an important mediating role in amplifying the paperâs false conclusions. Long after Wakefieldâs paper had been discredited, the media continued to adhere to norms of âfalse balanceâ â that is, representing an issue as having âtwo sidesâ despite an overwhelming scientific consensus. For example, national surveys in 2002 revealed that over half of the UK population thought that âthere is equal evidence on both sides of the debateâ, about a third of the population reported that they would follow Wakefieldâs televised recommendation to get three separate vaccines (instead of one single MMR shot), and 67 per cent of the public reported awareness of a potential link between autism and the MMR vaccine. â Sander van der Linden, Foolproof, 261
Categorization
- ADDENDUM: Directly extends the âComplaints About Immodestyâ style analysis of how media norms shape public belief â the false-balance mechanism is a clean illustration of how institutional norms, not facts, drive belief formation.
- XREF: connects to: Plandemic video damaged public support for vaccination â Sander van der Linden, Foolproof: Why Misinformation InfectsâŠ, 210; Scientific and popular media amplified myth despite direct contrary observation â Stuart Hall, Essential Essays, Volume 2: IdentityâŠ, 606; Evenhanded journalism can itself bias public scientific belief â Cailin OâConnor and James Owen Weatherall, The Misinformation Age: How FalseâŠ, 61 (+4 more)
Broader Connections
- Scientific and popular media amplified myth despite direct contrary observation
#expands(0.90) â Stuart Hall, Essential Essays, Volume 2, 606 - Evenhanded journalism can itself bias public scientific belief
#corroborates(0.85) â Cailin OâConnor and James Owen Weatherall, The Misinformation Age, 61 - Drama-driven media coverage of bogus claims breeds lasting public harm
#corroborates(0.85) â Lee McIntyre, Post-Truth, 167