Knowing oneās social position is a deep human psychological need
Evidence
With status as a universal phenomenon, everyone on earth has a specific status positionāboth within their local community and as part of the āglobal village.ā Awareness of that position is integral to our lives. The anthropologist Edmund Leach writes, āAll human beings have a deep psychological need for the sense of security which comes from knowing where you are. But āknowing where you areā is a matter of recognising social as well as territorial position.ā And as we think about our place in the hierarchy, one thing becomes very clear: higher status is extremely desirable. ā W. David Marx, Status and Culture, 58